A unified voice for North American equipment dealers

Sep 29, 2026 | 12:31 PM

The North American Equipment Dealers Association (NAEDA) and Associated Equipment Distributors (AED) will merge next year to create a unified organization to serve dealers and distributors across the United States and Canada.

The new organization will be known as Associated Equipment Dealers (AED).

NAEDA represents over 3,500 equipment dealers across North America in agriculture, industrial, forestry, and outdoor power sectors. President of H&R Agri-Power Steve Hunt said the merger is about putting dealers first and positioning the industry for the future.

“NAEDA and AED each bring strength to the table. Together, we can preserve what our members value most while expanding what we can accomplish on their behalf,” Hunt said. “This is about becoming stronger, more effective and more valuable to the dealers we serve.”

Advocacy and Industry Affairs will be central to the combined organization. NAEDA and AED will have greater reach to represent dealers with policymakers, manufacturers, and other industry stakeholders throughout North America.

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The combined organization, Associated Equipment Dealers, will also build on the education, workforce development, dealer-manufacturer relations, research, events and member services currently provided by both associations.

Hunt said the groups are looking beyond where the associations are today and consider what members will need five, 10 and 20 years from now.

“We are taking the best of NAEDA and the best of AED and creating a stronger future for equipment dealers across North America,” Hunt said.

Leadership and staff from both organizations will work together ahead of the January 2027 effective date to ensure a smooth transition and continuity of member programs and services.

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alice.mcfarlane@pattisonmedia.com

by Pattison Media

A unified voice for North American equipment dealers

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